Snoop Dogg took over an American football event in Arizona yesterday (December 28).
The rapper was heavily involved in the Arizona Bowl match between Miami RedHawks and the Colorado State Rams, leading both schools’ marching bands before rolling out in a light green, lowrider Chevy Impala with gold rims. You can view footage below.
In a match that he also sponsored, the rapper also performed the coin toss and directed the halftime show of the game, according to the Associated Press.
“This is a seven-day-a-week thing with me, man,” Snoop said. “I guess I’m the people’s champ because I love the people as much as they love me.”
Snoop Dogg rolling in his ‘64 Impala with the Arizona Bowl trophy. pic.twitter.com/PmoPyTVPQf
— Justin Spears (@JustinESports) December 29, 2024
Snoop Dogg and the coin toss for the Arizona Bowl. Let the show begin! pic.twitter.com/J3Gw7vdwHH
— Javier Morales (@JavierJMorales) December 28, 2024
Snoop Dogg directing the cheerleaders at the Arizona Bowl🥁 pic.twitter.com/keWvhfAwIz
— Shirley Ju (@shirju) December 29, 2024
After the ceremony, Snoop also handed out gold chains to the players and posed for pictures.
The match ended with the Miami RedHawks beating the Colorado State Rams 43-17.
It comes after it was revealed that Snoop and Dr. Dre sampled a song by a learning disabilities charity in London on their new album ‘Missionary’.
The duo recently shared energetic new single, ‘Outta Da Blue’ last month ahead of the album’s release on December 13 via Death Row Records.
Now, it has come to light that the pair sampled the song ‘Watermelon Fantasy’, which was originally released by the charity Daylight Studio in 2018.
‘Missionary’ is the follow-up to Snoop’s debut album ‘Doggystyle’ in 1993. It featured a host of guest artists including the late Tom Petty, Jelly Roll, 50 Cent and Eminem.
Reviewing the album, NME awarded the record three stars and said it “was an underwhelming sequel to a hip-hop classic.”
It added: “Dre and Snoop forgot the legacy they created for the West Coast with ‘Doggystyle’ and – although there are flashes of fun – the forgettable collection barely scratches the surface of their legendary status.”