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Even with the end of awards season, The Barbie marketing machine marches on. Margot Robbie and THR Power Stylist Andrew Mukamal are now New York Times bestselling authors, as their new book, Barbie: The World Tour, has landed on the chart — and you can score it on sale right now.
Marked down to 40 percent off at Amazon for a limited time, the book (Rizzoli) comes on the heels of Ryan Gosling’s bedazzled “I’m Just Ken” performance at the Oscars. It features the Barbie star and executive producer’s whirlwind press tour looks, including outfits that didn’t make it to the pink carpets when the publicity was cut short by the writers and actors strikes. (The film itself is streaming on Max.) Robbie and Mukamal teamed with prominent fashion photographer Craig McDean to showcase her Mattel doll-inspired looks.
The 160-page tome also includes rare images from Mattel’s archives, designer sketches, Polaroid photos and more from Barbie’s whimsical world, all presented in collages by art director Fabien Baron. Robbie and Mukamal also contribute their own words to the book.
Related: The Best Barbie Home Decor Finds for When You Can’t Book That Malibu DreamHouse Airbnb
“This book is the culmination of tens of thousands of hours of work by some of the most talented and creative visionaries and designers on Earth,” Mukamal says in a statement. “Margot and I felt compelled to share this with the world. We hope you love it as much as we do.”
Rizzoli
Robbie and Mukamal worked closely with Chanel, Donatella Versace, Balmain’s Olivier Rousteing, former Moschino creative director Jeremy Scott and many more luxury houses and designers to recreate Barbie’s vintage looks with high-fashion flair.
Pulling inspiration from archive dolls, they aced the assignment indeed. From a black-and-white striped Hervé Legér bandage dress with white cat-eye sunglasses (a spitting image of the original 1959 Barbie) worn in Sydney, Australia, and “Day to Night” 1985 Barbie-inspired looks by Versace in Seoul to the pink polka dot Valentino mini dress (inspired by a 2015 “Pink & Fabulous” Barbie) and the sparkling Schiaparelli tulle-hemmed black gown from the movie’s L.A. premiere, the Barbie press tour looks helped fuel Barbiecore‘s global fashion takeover.
They’ll all appear in Rizzoli’s forthcoming book, which is available for pre-order at Amazon, Barnes & Noble, Bookshop and other brick-and-mortar and online booksellers.
‘Barbie: The World Tour’ (Rizzoli)
Directed by Greta Gerwig, Barbie stars Robbie as the iconic Mattel doll and Ryan Gosling as Ken as they step out of Barbie Land and into the real world. It also features Kate McKinnon, Issa Rae, Simu Liu, Kingsley Ben-Adir, Ncuti Gatwa, Alexandra Shipp, Emma Mackey, Hari Nef, Dua Lipa, Ritu Arya, Michael Cera and Emerald Fennell as Mattel dolls in the flesh and America Ferrera, Ariana Greenblatt and Will Ferrell as humans, with Helen Mirren serving as narrator.
The film won Golden Globes Awards for cinematic and box office achievement and best motion picture original song for “What Was I Made For?” by Billie Eilish and Finneas. It was nominated for a total of nine Golden Globes awards in the best comedy or musical category, including for best feature, best actress (Robbie), best supporting actor (Gosling), best motion picture director (Gerwig), best motion picture screenplay (Gerwig, Noah Baumbach) and best motion picture original song (“Dance the Night” by Mark Ronson, Andrew Wyatt, Dua Lipa, Caroline Ailin; “I’m Just Ken” by Mark Ronson, Andrew Wyatt).
The fashion world instantly embraced Barbiecore long before the movie’s July 2023 premiere, with designers including Valentino creating bold pink looks for its Fall/Winter 2022 Pink PP collection. During the Barbie press tour in Los Angeles, Sydney, Seoul, Mexico City and London, Gerwig and her stars sported their best beyond-Barbie Land looks on the pink carpet. On set, Robbie enacted a weekly “pink day” where she would collect fines (which were donated to charity) from those who failed to wear something in the film’s signature color.